Quick Guide to Four AI Scams to Avoid in 2024

The era of AI has brought many advancements in the online world, from AI-generated content on social media to chatbots integrated into enterprise software. However, these technological advancements also come with significant risks, especially with the emergence of new scams.

A Guide to the Latest AI-Based Scams and How to Avoid Them

AI Scams in 2024

In 2024, scams have increased significantly, making it crucial to understand the new threats to stay protected online. Here are the main scams to watch out for:

1. Deepfakes

2. Voice Cloning

3. Phishing

4. Fake Listings

Deepfake Scams

Deepfake technology allows for the creation of manipulated videos where individuals appear to say or do things they never did. Once easy to spot, deepfakes are now extremely realistic thanks to AI, making them particularly dangerous.

Example: A video of Taylor Swift promising to give away Le Creuset kitchen products turned out to be a deepfake aimed at stealing personal and financial information.

Voice Cloning

Voice cloning uses AI to replicate the voice of someone you know, such as a family member. Scammers then use this voice to request money or personal information.

Example: A fake call from a relative claiming to be in an emergency and asking for money to resolve a crisis, such as an accident or arrest.

Phishing

Phishing involves sending emails or messages that appear to be from trusted sources to steal sensitive information. With AI, these attempts have become more sophisticated and harder to detect.

Example: A message claiming to be from UPS asking you to confirm details for a delayed package. In reality, it is a fraudulent site designed to steal your data.

Fake Listings

Fake listings involve creating false advertisements for products or services, often using AI-generated descriptions and images to appear authentic.

Example: A real estate ad for an apartment at an attractive price, asking for a security deposit. Once the money is paid, the property does not exist, and the scammer disappears with the funds.

How to Avoid AI Scams

Always Verify: Confirm information from external sources, either through a Google search or by directly contacting the person concerned.

Be Careful with Your Posts: Scammers often use social media information to target their victims.

Report Scams: Inform the relevant authorities to help prevent future attempts.

By staying vigilant and adopting a skeptical approach to requests for personal or financial data, you can better protect yourself against these new digital threats.